{"id":21859,"date":"2022-02-18T08:09:00","date_gmt":"2022-02-18T07:09:00","guid":{"rendered":"https:\/\/www.gms-worldwide.com\/%d0%b1%d0%b5%d0%b7-%d0%ba%d0%b0%d1%82%d0%b5%d0%b3%d0%be%d1%80%d0%b8%d0%b8\/a-pocket-guide-to-optimising-your-mobile-networks\/"},"modified":"2023-03-30T15:41:34","modified_gmt":"2023-03-30T13:41:34","slug":"a-pocket-guide-to-optimising-your-mobile-networks","status":"publish","type":"post","link":"https:\/\/www.gms.net\/ru\/blog\/a-pocket-guide-to-optimising-your-mobile-networks\/","title":{"rendered":"\u041a\u0440\u0430\u0442\u043a\u043e\u0435 \u0440\u0443\u043a\u043e\u0432\u043e\u0434\u0441\u0442\u0432\u043e \u043f\u043e \u043e\u043f\u0442\u0438\u043c\u0438\u0437\u0430\u0446\u0438\u0438 \u0432\u0430\u0448\u0438\u0445 \u043c\u043e\u0431\u0438\u043b\u044c\u043d\u044b\u0445 \u0441\u0435\u0442\u0435\u0439"},"content":{"rendered":"\n<p>\u041e\u043f\u0435\u0440\u0430\u0442\u043e\u0440\u0430\u043c \u0437\u0430\u0447\u0430\u0441\u0442\u0443\u044e 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href=\"https:\/\/www.gms-worldwide.com\/ru\/blog\/maximising-the-potential-of-your-network-survey-the-market\/\" target=\"_blank\" rel=\"noreferrer noopener\">\u0417\u043d\u0430\u043d\u0438\u0435 \u0440\u044b\u043d\u043a\u0430<\/a> \u0442\u0430\u043a\u0436\u0435 \u0436\u0438\u0437\u043d\u0435\u043d\u043d\u043e, \u0432\u0430\u0436\u043d\u043e \u0434\u043b\u044f \u043f\u043e\u043d\u0438\u043c\u0430\u043d\u0438\u044f \u0442\u043e\u0433\u043e, \u043a\u0430\u043a \u0432\u0435\u0434\u0435\u0442 \u0441\u0435\u0431\u044f \u0442\u0440\u0430\u0444\u0438\u043a. \u0427\u0435\u0440\u0435\u0437 \u043a\u0430\u043a\u0438\u0435 \u043f\u043e\u0434\u043a\u043b\u044e\u0447\u0435\u043d\u0438\u044f \u0441\u043e\u043e\u0431\u0449\u0435\u043d\u0438\u044f \u043f\u043e\u0441\u0442\u0443\u043f\u0430\u044e\u0442 \u043d\u0430 \u0441\u0435\u0442\u044c, \u043a\u0430\u043a\u0438\u0435 \u0441\u0435\u0440\u0432\u0438\u0441\u044b \u044f\u0432\u043b\u044f\u044e\u0442\u0441\u044f \u0438\u0445 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\u043a\u0430\u043a\u0438\u0435 \u0441\u043e\u0435\u0434\u0438\u043d\u0435\u043d\u0438\u044f \u043e\u043d \u0434\u043e\u043b\u0436\u0435\u043d \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u044c.<\/p>\n\n\n\n<!--HubSpot Call-to-Action Code --><span class=\"hs-cta-wrapper\" id=\"hs-cta-wrapper-96dd3c0d-6ceb-42de-bea4-5320e96edd91\"><span class=\"hs-cta-node hs-cta-96dd3c0d-6ceb-42de-bea4-5320e96edd91\" id=\"hs-cta-96dd3c0d-6ceb-42de-bea4-5320e96edd91\"><!--[if lte IE 8]><div id=\"hs-cta-ie-element\"><\/div><![endif]--><a href=\"https:\/\/choose.gms-worldwide.com\/hubfs\/Downloads\/GMS%20-%20Mobile%20Network%20Monetisation%20Checklist_RU.pdf\"><img loading=\"lazy\" decoding=\"async\" class=\"hs-cta-img\" id=\"hs-cta-img-96dd3c0d-6ceb-42de-bea4-5320e96edd91\" style=\"border-width:0px;\" height=\"1091\" width=\"2401\" src=\"https:\/\/no-cache.hubspot.com\/cta\/default\/7036468\/96dd3c0d-6ceb-42de-bea4-5320e96edd91.png\" alt=\"New call-to-action\"><\/a><\/span><script charset=\"utf-8\" src=\"https:\/\/js.hscta.net\/cta\/current.js\"><\/script><script type=\"text\/javascript\"> hbspt.cta.load(7036468, '96dd3c0d-6ceb-42de-bea4-5320e96edd91', {}); <\/script><\/span><!-- end HubSpot Call-to-Action Code -->\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-\u0448\u0430\u0433-3-\u043f\u043e\u0437\u0430\u0431\u043e\u0442\u044c\u0442\u0435\u0441\u044c-\u043e-\u043d\u0430\u0434\u0435\u0436\u043d\u043e\u0439-\u0437\u0430\u0449\u0438\u0442\u0435\"><br><strong><strong>\u0428\u0430\u0433 3. \u041f\u043e\u0437\u0430\u0431\u043e\u0442\u044c\u0442\u0435\u0441\u044c \u043e \u043d\u0430\u0434\u0435\u0436\u043d\u043e\u0439 \u0437\u0430\u0449\u0438\u0442\u0435<\/strong><\/strong><\/h2>\n\n\n\n<p>\u042d\u0442\u043e \u043c\u043e\u043c\u0435\u043d\u0442, \u043a\u043e\u0433\u0434\u0430 \u0432\u0430\u043c \u043d\u0443\u0436\u043d\u043e \u043d\u0430\u0447\u0430\u0442\u044c \u0434\u0443\u043c\u0430\u0442\u044c \u043e <a rel=\"noreferrer noopener\" href=\"https:\/\/www.gms-worldwide.com\/ru\/blog\/maximising-the-potential-of-your-network-prepare-the-best-defence\/\" target=\"_blank\">\u0441\u0432\u043e\u0435\u043c \u0444\u0430\u0435\u0440\u0432\u043e\u043b\u0435<\/a>. \u0421\u043b\u0438\u0448\u043a\u043e\u043c \u043c\u043d\u043e\u0433\u0438\u0435 \u043e\u043f\u0435\u0440\u0430\u0442\u043e\u0440\u044b \u043e\u0433\u0440\u0430\u043d\u0438\u0447\u0438\u0432\u0430\u044e\u0442\u0441\u044f \u0435\u0433\u043e \u0443\u0441\u0442\u0430\u043d\u043e\u0432\u043a\u043e\u0439, \u0441\u0447\u0438\u0442\u0430\u044f, \u0447\u0442\u043e \u043e\u0431\u0435\u0441\u043f\u0435\u0447\u0438\u043b\u0438 \u0431\u0435\u0437\u043e\u043f\u0430\u0441\u043d\u043e\u0441\u0442\u044c. \u041d\u043e \u0434\u043b\u044f \u043f\u0440\u0430\u0432\u0438\u043b\u044c\u043d\u043e\u0439 \u043d\u0430\u0441\u0442\u0440\u043e\u0439\u043a\u0438 \u0444\u0430\u0435\u0440\u0432\u043e\u043b \u0442\u0440\u0435\u0431\u0443\u0435\u0442 \u043f\u0440\u0435\u0434\u0432\u0430\u0440\u0438\u0442\u0435\u043b\u044c\u043d\u043e\u0439 \u043a\u043e\u043e\u0440\u0434\u0438\u043d\u0430\u0446\u0438\u0438 \u0438 \u043f\u043b\u0430\u043d\u0438\u0440\u043e\u0432\u0430\u043d\u0438\u044f \u0434\u043b\u044f \u0432\u043d\u0435\u0434\u0440\u0435\u043d\u0438\u044f \u0441\u043e\u043e\u0442\u0432\u0435\u0442\u0441\u0442\u0432\u0443\u044e\u0449\u0438\u0445 \u043f\u0440\u0430\u0432\u0438\u043b \u0438 \u043f\u0440\u043e\u0446\u0435\u0434\u0443\u0440 \u043c\u0430\u0440\u0448\u0440\u0443\u0442\u0438\u0437\u0430\u0446\u0438\u0438. \u041a \u043f\u0440\u0438\u043c\u0435\u0440\u0443, \u043d\u0435\u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u043e\u043f\u0435\u0440\u0430\u0442\u043e\u0440\u044b \u043d\u0435 \u0441\u043f\u0440\u0430\u0432\u043b\u044f\u044e\u0442\u0441\u044f \u0441 \u043c\u0430\u043d\u0438\u043f\u0443\u043b\u044f\u0446\u0438\u044f\u043c\u0438 \u0441 \u0441\u043e\u0434\u0435\u0440\u0436\u0438\u043c\u044b\u043c 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\u043c\u0430\u0440\u0448\u0440\u0443\u0442\u044b, \u043d\u0430\u0447\u043d\u0435\u0442 \u043f\u0438\u0441\u0430\u0442\u044c \u044d\u0442\u043e \u0441\u043b\u043e\u0432\u043e\u0441\u043e\u0447\u0435\u0442\u0430\u043d\u0438\u0435 \u043a\u0430\u043a \u00abP I N c o d e\u00bb, \u043e\u043d\u0438 \u0435\u0433\u043e \u0443\u0436\u0435 \u043d\u0435 \u043f\u043e\u0439\u043c\u0430\u044e\u0442. \u0422\u0430\u043a \u0447\u0442\u043e \u043e\u043f\u044b\u0442 \u0438 \u043f\u043e\u0441\u0442\u043e\u044f\u043d\u043d\u0430\u044f \u0431\u0434\u0438\u0442\u0435\u043b\u044c\u043d\u043e\u0441\u0442\u044c \u2014 \u0436\u0438\u0437\u043d\u0435\u043d\u043d\u043e \u0432\u0430\u0436\u043d\u044b.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-\u0448\u0430\u0433-4-\u0440\u0430\u0437\u0431\u0435\u0440\u0438\u0442\u0435\u0441\u044c-\u0441\u043e-\u0441\u0435\u0440\u0432\u0438\u0441\u043d\u044b\u043c\u0438-\u0441\u043e\u043e\u0431\u0449\u0435\u043d\u0438\u044f\u043c\u0438\"><br><strong><strong>\u0428\u0430\u0433 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\u043d\u0435\u043e\u0431\u0445\u043e\u0434\u0438\u043c\u043e \u0443\u0447\u0438\u0442\u044b\u0432\u0430\u0442\u044c \u043c\u043d\u043e\u0436\u0435\u0441\u0442\u0432\u043e \u043d\u044e\u0430\u043d\u0441\u043e\u0432, \u043c\u044b \u0441\u043e\u0437\u0434\u0430\u043b\u0438 \u0443\u0434\u043e\u0431\u043d\u044b\u0439 \u0447\u0435\u043a-\u043b\u0438\u0441\u0442, \u043a\u043e\u0442\u043e\u0440\u044b\u0439 \u043f\u043e\u043c\u043e\u0436\u0435\u0442 \u0432\u0430\u043c \u0432\u044b\u044f\u0441\u043d\u0438\u0442\u044c, \u0447\u0442\u043e \u043d\u0443\u0436\u043d\u043e \u0441\u0434\u0435\u043b\u0430\u0442\u044c \u0434\u043b\u044f \u043e\u043f\u0442\u0438\u043c\u0438\u0437\u0430\u0446\u0438\u0438 \u0432\u0430\u0448\u0435\u0439 \u043c\u043e\u0431\u0438\u043b\u044c\u043d\u043e\u0439 \u0441\u0435\u0442\u0438 \u0438 \u0440\u0430\u0441\u043a\u0440\u044b\u0442\u0438\u044f \u0435\u0435 \u043f\u043e\u0442\u0435\u043d\u0446\u0438\u0430\u043b\u0430.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u041a\u0430\u043a \u044d\u0444\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u043e \u043c\u043e\u043d\u0435\u0442\u0438\u0437\u0438\u0440\u043e\u0432\u0430\u0442\u044c \u0441\u0432\u043e\u0439 \u0441\u0435\u0442\u0435\u0432\u043e\u0439 \u0442\u0440\u0430\u0444\u0438\u043a \u0438 \u0437\u0430\u0449\u0438\u0442\u0438\u0442\u044c \u0441\u043e\u0435\u0434\u0438\u043d\u0435\u043d\u0438\u044f? \u041e\u0442\u0432\u0435\u0442 \u043d\u0430 \u044d\u0442\u043e\u0442 \u0432\u043e\u043f\u0440\u043e\u0441 \u0432\u0440\u044f\u0434 \u043b\u0438 \u0431\u0443\u0434\u0435\u0442 \u043f\u0440\u043e\u0441\u0442\u044b\u043c \u2014 \u0441\u043b\u0438\u0448\u043a\u043e\u043c \u043c\u043d\u043e\u0433\u043e \u0430\u0441\u043f\u0435\u043a\u0442\u043e\u0432 \u043d\u0443\u0436\u043d\u043e \u0443\u0447\u0438\u0442\u044b\u0432\u0430\u0442\u044c. \u0412 \u044d\u0442\u043e\u0439 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